Back To The Fair: Post Covid Campaign For New Mexico State Fair

Project Info Back To The Fair: Post Covid Campaign For New Mexico State Fair Reopening for the first time since the COVID-19 pandemic forced live events to close, the 2021 New Mexico Fair was widely anticipated by New Mexicans eager to experience live music and public events again. Esparza was tasked with spreading statewide awareness […]

Shifting Buying Behaviors Part 3: Online Shopping Reigns

Welcome to the third and final installment in our three-part series covering major shifts in consumer behavior since the start of the pandemic. This week, we’re focusing on online shopping.