Who We are

(A little bit about us)

Esparza is 14 people strong, and proud of it. We are nimble and personal, and we punch above our weight class. We are a small-agency hand-holding service with big-agency jaw-dropping strategy and creative. We are passionate, empathetic, intelligent and enthusiastic. We are a trusted partner for brands big and small and we are eager to help conquer your challenges.

What Esparza isn’t? We aren’t a niche agency, though we’re sized like one. We aren’t a flash in the pan, we aren’t a startup, we aren’t buzzwords with no substance, and we aren’t afraid of a challenge. Most importantly, we aren’t a nameless, faceless group that you cross your fingers and hope works out. We are a personable team of professionals who take pride in knowing and understanding our clients and their needs.

Our Team

An agency is only as strong as its team. We’re pretty proud of ours.

Del Esparza

Founder & CEO

Roberta Edwards Clark

CFO & Principal

Lindsey Lubenow

Vice President of Media & Accounts

Heather Apodaca

Vice President of Strategy

Jamie Rushad Gros

President of Innovation

Tonya Martinez

Director of Project Management

Dylan Greenhaus

Senior Digital Specialist

Danielle Rodriguez

Senior Account Executive

Cheyenne Quintana

Account Executive

Grady Harrell

Account Coordinator

Anna Oprisch

Senior Designer & Junior Copywriter

Mario Diaz Bustamante

Graphic Designer

Abram Chavez

Graphic Designer

Tyler Quintana

Full-Stack Developer

Our Founder

With an extensive background in finance and human resources, Del ensures that any solution Esparza proposes is first designed to solve your business challenges—rather than simply meeting your momentary marketing needs. Del began his career at IBM and later advanced to a marketing position with DuPont and Conoco Oil Corporation in Houston, Texas. Transferring his talents to the healthcare arena, he worked for multiple regional and national providers before founding Esparza. He is committed to fostering healthy relationships with every client, based on his core philosophy that it is only through great relationships that great creative occurs.

Philanthropy and Honors

Founder, Advocate Philanthropic Organization
Capital Campaign Chair, United Way of Central NM
Chair of American Heart Association Heart Walk
Top performing CEO, Albuquerque Business First
Duke City Dozen, Chamber of Commerce recognition for companies that give back
Power Broker, Albuquerque Business First
Gold Medalist, Family Friendly New Mexico
New Mexico Diverse Business Leader – Albuquerque Business First

Current and past board positions

Kansas City Federal Reserve, Chairman of the Board, Denver Branch Board of Directors
Chairman of the Board, Greater Albuquerque Chamber of Commerce
Albuquerque Economic Development Board of Directors
New Mexico Amigo Ambassador
New Mexico State University’s Foundation Executive Board of Directors
Executive Board of Directors for the Albuquerque Chamber of Commerce
Membership services chairman, Albuquerque Chamber of Commerce
Leadership division chairman, Albuquerque Chamber of Commerce
Executive Board of Directors, United Way of Central NM
Board of Directors, New Mexico Foundation for Open Government
New Mexico State University’s Business Advisory Board
Founding member and Board of Directors for the Heart Hospital of New Mexico Foundation
Leadership Council Board for Wells Fargo Bank.
Insure New Mexico Task Force
Governor’s Business Executives for Education (GBEE) Board
United Way of Central New Mexico: Mission Graduate, Founding Member, and Vision Council
Family Friendly New Mexico, Advisory Board

The Next Dinosaur

Del is the author ofThe Next Dinosaur, a book published in 2021 as a guide for businesses transitioning from a brick-and-mortar model to an ecommerce model. He is a champion for small-to-midsize businesses in a fast-changing marketplace.

Interested in working with us?

Are you ready to work with our team? We’d love to hear about how we can Deliver Certainty for your business or organization.