Google is Eliminating Cookies: What’s Next?

Google logo with a cookie crumbling, symbolizing the end of cookies in online advertising.

In January 2020, Google announced the impending end of third-party cookies, set to take effect in early 2024. Now that time has arrived, and digital marketers worldwide are gearing up for a cookieless online landscape. Here are some valuable tips to help you prepare and strategize for a world without cookies. Embrace Permission-Based Ads One […]

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