New Mexico AIDS Servicesesparza2019-05-13T19:55:57+00:00
New Mexico AIDS Services
The AIDS WALK Billboard Project utilized a single outdoor board that allowed individuals to donate to AIDS research while literally leaving their mark (their footprint) on a real outdoor board.
This outdoor board was designed to show how invisible the risk of AIDS can be when your mind is preoccupied. By using an optical illusion, Esparza created a board that demonstrated that some things can’t be seen until it’s too late.