How’s everyone doing? We hope you’re keeping well and maintaining your sanity in our current socially-distant, semi-quarantined reality.For us here at Esparza, it’s week nine (!!) of working from home. We’ve long since worked out the kinks, gotten into a solid routine, and (mostly) stopped studying our teammates’ home decor while on web conferences.
Challenging times can wear down the toughest of beings. They frustrate, exhaust, sadden and anger us. The COVID-19 pandemic has upended lives, changed the way business is conducted and made us reconsider what “essential” means. And it certainly ranks among the most challenging periods many of us have experienced. The funny thing about challenges,
Global pandemics. Acts of terrorism. Hurricanes, earthquakes, tornadoes and floods. When a community suffers from harrowing events like these, for brands, it can be difficult to know how to react, and especially how to message. Is it a time for business as usual, or for a quiet period? Is there an obligation to communicate?
As the world settles into its new (and hopefully temporary) normal, many of us are figuring out new ways to work, how to connect and collaborate from our socially distant home offices. Here at Esparza, we’re made up of a handful of former telecommuters and freelancers combined with but-I’ve-always-gone-into-the-office types. For everyone, but especially