IN·SIGHT

/ˈinˌsīt/

the capacity to gain an accurate and deep intuitive understanding of a person or thing.

Esparza's Insights

Marketing & Digital Insights

Advertising Trends Round Up: Old Campaigns Made New Again

January 21, 2020

From “Saved by the Bell” to “Grease” and “West Side Story,” 2020 is turning out to be the year of the reboot. Maybe we’re all

Four Key Website Metrics Every Organization Should Understand to Increase Traffic

January 21, 2020

There’s an old saying that makes the round in digital marketing circles: “The best place to hide a dead body is on the second page

YouTube 101 Part 1: How to Set Up a Branded Channel

January 21, 2020

Part 1: How to set up a branded channel The most popular social media channel in the world is also one of the most underused

YouTube 101 Part 2: Paid Advertising Campaigns

January 21, 2020

Part 2: Paid Advertising Campaigns In our last post, we covered setting up a branded YouTube channel. In part 2 of this series on getting started

Marketing on Twitter

January 21, 2020

How to Market Your Business on Twitter With the unpredictable circumstances surrounding the COVID-19 pandemic, many businesses have been taken by surprise and their usual

Successful Brand Communication in a Post-COVID World – Part 1

January 21, 2020

The COVID-19 pandemic has forever changed the way we live and how we make decisions. The way we behave, think and come together as a

Advertising Trends Round Up: Old Campaigns Made New Again

Four Key Website Metrics Every Organization Should Understand to Increase Traffic

YouTube 101 Part 1: How to Set Up a Branded Channel

YouTube 101 Part 2: Paid Advertising Campaigns

Successful Brand Communication in a Post-COVID World – Part 1

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